About the job Sales Development Manager
Position Summary and Business Impact:
We are seeking a highly motivated and performance-driven Manager of Sales Development to lead and grow a team of inbound and outbound Sales Development Representatives (SDRs). This role plays a critical part in driving our commercial growth by ensuring consistent pipeline generation and high-quality meeting conversions for our sales organization. The ideal candidate will have proven experience leading and coaching SDR teams, managing to KPIs, and developing a culture of accountability, motivation, and continuous improvement.
What Youll Do (Key Responsibilities):
- Lead, coach, and develop a team of inbound and outbound SDRs responsible for generating qualified sales meetings.
- Monitor and manage daily, weekly, and monthly KPIs tied to activity volume, meeting conversion, and pipeline contribution.
- Implement data-driven performance management processes with consistent 1:1s, pipeline reviews, and call coaching sessions.
- Collaborate closely with Marketing and Sales leadership to align campaigns, lead quality, and conversion targets.
- Analyze team performance metrics to identify trends, gaps, and opportunities for improvement.
- Motivate the team through recognition, incentive programs, and development of career paths for top performers.
- Ensure CRM (Salesforce.com) data accuracy and adherence to SDR process standards.
- Partner with Enablement and HR to onboard, train, and continuously develop SDR team members.
- Foster collaboration and knowledge sharing between inbound and outbound teams to optimize lead handling and conversion rates.
- Provide regular reporting and insights to Commercial leadership on SDR performance and pipeline health.
Who You Are (Education and Qualification Requirements):
- Bachelors degree or similar education level is preferred
- 5+ years of sales or business development experience, including 2+ years managing SDR or inside sales teams.
- Proven success leading teams to exceed activity-based and qualified meeting KPIs in a high-growth environment.
- Demonstrated ability to use Salesforce.com and sales engagement tools for pipeline visibility and performance tracking.
- Strong understanding of inbound and outbound prospecting workflows and metrics.
- Excellent communication, leadership, and coaching skills with a passion for developing talent.
- Analytical mindset with the ability to turn data into actionable insights.
- Fluency in English required; additional languages (e.g., French) a plus.
Demonstrated Competencies:
- Performance Management: Skilled in setting clear expectations, monitoring progress, and driving accountability.
- Coaching & Motivation: Inspires high performance through positive reinforcement and developmental feedback.
- Results Orientation: Focused on achieving measurable outcomes aligned with revenue growth goals.
- Collaboration: Works cross-functionally with Marketing, Sales, and Enablement to align pipeline objectives.
- Analytical Thinking: Leverages CRM and performance data to optimize team strategy and outcomes.
- Adaptability: Thrives in a dynamic, fast-paced, and evolving commercial organization.
