About us

Building the transformative, enduring businesses of tomorrow.

About Us
How We Are Different

We believe that a strong and cohesive value system represents the most durable competitive advantage for any business. We live by our values every day to not just deliver for our partners but pass our unique advantages to them:

01

Client Confidentiality and Protection Above All

Client confidentiality and protection are more important than any of our internal goals. You will not find a league table or case studies identifying our clients or divulging their intellectual property.

02

Partners, Not Soldiers

We internalize your challenges and goals as our own so we can be a partner in the journey instead of mere executors.

03

Builders, Not Coders

Deep analysis and comprehensive assessment of management processes to uncover inefficiencies and opportunities.

04

An Execution Team with an Opinion

We bring a wealth of experience and strategic insight, offering thoughtful perspectives to shape decisions.

05

Building Sustainable and Lasting Businesses

Our aim is to create enduring enterprises with meaningful impact, prioritizing long-term value over fleeting trends.

06

Global Talent, Aligned Values

We meticulously seek out and cultivate talent worldwide, ensuring alignment with our collective core values and vision.

07

Change Is the Only Constant

In a constantly evolving landscape, we thrive by adapting and leading through change. Businesses cannot afford to sit still; they must keep learning and innovating.

08

Leaders, Not Followers

We are usually at the cutting edge of technology and frameworks to ensure we are always "skating to where the puck is, not where it has been."

09

Navigating Organizational Complexity

Business and people are complex. We excel in guiding businesses through intricate challenges, and aligning organizational goals with effective execution.

10

Global Values with Local Insight

We harness global perspectives, talent, and opportunities while building a deep understanding of local markets.

11

Going Against the Grain Is the Only Way to Go

We believe in the importance of challenging conventional wisdom and embracing necessary, often uncomfortable, change.

12

Investor Mindset and Playbook

Given our background as investors, we deeply understand how the investor mindset can be applied to building businesses. We know the investor playbook of attaching cause and reaction to all decisions and cutting through noise to drive long-term value creation.

Our People & Leadership
Hamiz Awan
Hamiz Awan

Founder, Partner, Quant and Technology Lead

Brad Herman
Bradley Herman

Head of Delivery & Customer Success

Tahir Sultan
Tahir Sultan

Product & Technology

Narmeen Merchant
Narmeen Merchant

Growth & Strategy

Naseer Ahmed
Naseer Ahmed

Engineering

Areebah Akhlaque
Areebah Akhlaque

Human Resources

Affan Siddiqui
Affan Siddiqui

Operations

Our Background

What We Do

Plutus21 Partners is a global strategy, transformation, and execution partner for companies that value building ambitious, sustainable, and enduring businesses.

We help leading and emerging financial institutions, technology companies, hedge funds, frontier technology companies, industrial companies, healthcare companies, private equity and venture capital funds, and gaming companies in building, transforming, and growing their businesses and their portfolio companies.

We focus on finding and nurturing intellectual and human capital from around the world to solve complex challenges, drive sustainable growth, implement transformational technologies and systems, and build outcome-oriented delivery models.

Our Background

Plutus21 Partners was originally formed to address the challenges faced by the portfolio companies of Plutus21 Capital as they executed on their roadmap and scaled their operations. Plutus21 Capital is best known for its work in frontier markets such as blockchain and AI.

After helping our portfolio companies deliver on complex challenges and ambitious builds, it became clear that numerous companies beyond our portfolio needed a reliable, innovative, and true partner as well.

Plutus21 Partners boasts a strong background in consulting, investing, and building leading companies across various industries such as AI, retail, data science, financial services, blockchain, investment management, agriculture, real estate, hospitality, education, and gaming.

With our proven track record as investors and operators combined with our deep technical and non-technical bench, we are well-positioned to help grow our partners' businesses sustainably through innovation, execution, and vision.

What we do

Book a session to meet our team and discover how we can help transform your business.