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NFT Sales Are The New ICOs

NFT Sales Are The New ICOs
Jane Smith

Senior Editor

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Mar 12, 2022
NFT Sales Are The New ICOs

The vision of many NFT projects today starts and finishes at their minting event

The primary focus is drumming up enough excitement to sell out their collection with much smaller consideration to driving value for the project long term

Unfortunately, many NFT sales are simply a new name for the Initial Coin Offerings (ICOs) of 2017. ICO teams also could and would sell out before there was a cohesive and achievable business plan

People who went through the 2017 ICO bubble and burst realize that this will not end well— unless there is a shift towards sustainability and value creation over time